Watch Headlong’s original video here.

I had spent the weekend in the countryside with limited access and was unable to watch Headlong’s arty new season teaser when it was first launched.

What I was able to acess was the attention it drew on Twitter and beyond. It was given a nod on A Younger Theatre, a frustrated but excellent blog post from Chris Unitt on where the company could have increased their reach, a spectacuarly off-the-pulse Guardian article and a blog post from Andrew Haydon where you can practicaly hear his head hitting the desk with every asterix and inverted comma.

I thought I’d “exploit the power of social media” for myself and record my first reactions to Rupert Goold’s “mini-film”.

I found myself musing that the video left me with a feeling of curiosity. Not a curiosity to know more, but to be told more.” On revisiting the Guardian article, I find that this is in direct opposition of Goold’s view that, “What people in a social media age want is not to be told about something but to discover it.” Just two people’s opinion. But what do you think?